![Michelle Greenwald](https://www.revista-uno.com.br/wp-content/uploads/2019/11/foto_Michelle.png)
CEO of Inventours™
CEO of Inventours™, a U.S. based firm that curates visits with leading global innovators in tech, pro- duct design, food to help companies improve innovation processes. She runs “Innovation Days” for companies, with retail innovation “safaris” to foster innovation cultures. She’s a former senior exe- cutive at Disney, Pepsi-Cola, Nestlé and JWT. Michelle teaches Marketing at Columbia, NYU Stern & IESE Business Schools. She writes about innovation & marketing for Forbes, and wrote the book, “Catalyzing Innovation” to help firms innovate systematically with fresh thinking. She does business & marketing plan consulting & executive education for senior management at global firms.